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Franck Ardourel – AI-Knowledge

Franck Ardourel

Seasoned chief marketing and technology officer with over two decades of international experience leading digital transformation, customer experience, and marketing technology initiatives. Since 2017, he has been the strategic digital marketing and MarTech consultant at FranckArdourel, advising organizations while teaching at Santa Clara University and serving on the board of Solution Community. Previously, he held executive roles at EduZ/Knowledge Group Consulting, DNN Corp, Udacity, Airsoft Megastore, and 24 Hour Fitness, where he led groundbreaking digital and customer engagement strategies.

Mr. Ardourel holds advanced degrees in marketing, strategy, and computer science from the Sorbonne, IPAG Business School, and the American University, complemented by certifications in Data Science and Lean Six Sigma.

As an award-winning marketer, author, and educator, he continues to inspire through his books, civic contributions, and ambition to become a leading keynote speaker in customer experience and marketing technology.

SEO vs. GEO & AEO: The New Battle for Visibility in the AI Era - AI-Knowledge

SEO vs. GEO & AEO: The New Battle for Visibility in the AI Era

Google’s search grip is slipping below 90%. Learn how to master the new tripartite optimization strategy: SEO (Search Engine Optimization), AEO (Answer Engine Optimization), and GEO (Generative AI Optimization) to secure future visibility.
When Empathy Meets Automation: Leading Customer Experience (CX) Through the Age of Artificial Intelligence (AI) – AI-Knowledge

When Empathy Meets Automation: Leading Customer Experience (CX) Through the Age of Artificial Intelligence (AI)

Stop measuring transactions and start orchestrating relationships. Discover how customer experience (CX) leaders can integrate artificial intelligence (AI) with empathy to build trust, move beyond vanity metrics, and master the new imperatives of Interpretation, Intention, and Integration for truly resonant customer experiences.

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